3 Ways Virtual Tours Can Hurt Your Real Estate Listing

Most Realtors® will insist that you create a virtual tour if you want to list and sell your home. They couldn’t be more wrong. A virtual tour can actually hurt your chances of selling your home quickly and at the right price – and the last thing you want is to watch your listing lose steam.

3 Ways A Virtual Tour Can Hinder The Sale Of Your Home

While the decision to create a virtual tour is up to you, you need to know that it could do irreparable damage to your listing. We all know that with each day your home sits on the market, potential buyers’ interest levels plummet. The key to a successful home sale is getting your home in front of the right people, and doing so quickly. Nobody wants to look at a stale listing, because in a buyer’s mind, someone would’ve snapped up the home if it was a great deal. There are three ways a virtual home tour can wreak havoc on your ability to sell your home quickly and at the right price.

1. A virtual tour – no matter how well done it is – cannot portray your home’s character, style and feel. Many potential buyers feel that a virtual tour tells them everything they need to know about a home. That simply isn’t the case; if they were to see it in person, you might have made a sale.

2. Virtual tours can’t capture the spirit of the neighborhood like an in-person tour can. If you’re in a great neighborhood and that’s one of the perks of living in your home, a virtual tour will sell you short; you want buyers to come to the home and experience the neighborhood so they understand what makes it so great.

3. A virtual tour can give people too many details about your home. If home shoppers can see everything – the good, the bad and the ugly – without experiencing your home in person, why would they be compelled to visit? Chances are that they won’t.

The bottom line: you have a much better chance at attracting more home buyers without a virtual tour than you do by having one. With this being said, we will still provide a virtual tour of your home if you believe it will increase your chances of selling your home faster and for more money.

Questions About Virtual Tours & Listing Your Home For Sale?

Call us at 937-490-9743 to talk about listing your home for sale. We’ll explain our process and show you how your home will get the best possible exposure when you list it with us. You can also contact us online if it’s easier. We’ll get back to you right away.